City of Industry, CA - Last week, Gordon Brush announced the move of their corporate offices and manufacturing facility from Commerce to the City of Industry, CA. Gordon Brush team members orchestrated the complex move while maintaining virtually flawless service to their customers. Movers and riggers packed up and drove multimillions of dollars worth of equipment, inventory and high-tech robotics across town. Software engineers, machinists and half a dozen technicians from Germany and Italy installed and fine-tuned their thoroughbred machinery.
To properly represent Gordon Brush's vast new 183,000 square foot state-of-the-art manufacturing facility, the company needed a new image to match; a new logo that would illustrate the fortitude and growth of the corporation.
"I feel so grateful. I wanted a logo that reflects that," says Ken Rakusin, President and CEO of Gordon Brush. "Business at Gordon Brush has never been better. I feel so fortunate to be able to provide even better service for our valued customers and a better work environment for our hard working, devoted, and caring team members who and have been an integral part of our success."
Vice President of Sales and Marketing, Alan M. Schechter, worked with a major design studio to create a new face for the company; a bold, strong logo that exemplifies Gordon Brush's expansion and strength. "The new logo reflects our bold new image and emphasizes our 'proud to be American' manufacturing philosophy - even the new colors are the same as those in the American flag. The powerful 'G' symbolizes the 15,000 different types of brushes we make. It says 'we are strong and proud,'" says Schechter.
"Coming to work in the morning at this new amazing place is like being a kid and getting your first shiny new bike. It just makes you so happy. Everyone is feeling it. All of us on the manufacturing and engineering side really love the new logo too. It really demonstrates what we are all feeling," notes Ricardo Ruiz, Plant Manager.
Adds Christina Lynch, Operations Manager, "It took a lot of complex logistics to get us to this point; a lot of hard work. But it was so worth it. Our new offices are amazing. We love coming to work. We are all joking around that we don't need a gym membership. All we have to do is walk to the other side of the building! We love the new logo, it just seems to fit."
"We have a very aggressive 5-year growth plan and with our existing team and the incoming new hires, we are very confident that we will surpass our own expectations," continues President Rakusin. "During the move, our entire staff went the extra mile not only for the company, but especially for our customers. I am very proud of everyone at Gordon Brush and feel blessed. We are a bigger, stronger Company with even better customer service. Our new logo showcases this new chapter in our company history."
